Customer service course

The customer service course is essential for any professional who wants to optimise the customer experience and improve the relationship between business and customer. On this course you will learn to plan customer service protocols and effective strategies, and to apply techniques that guarantee complete customer satisfaction.

During the course you will gain specific knowledge that will help you develop appropriate verbal and non-verbal communication, handle complaints and claims effectively, and master sales techniques in line with company policy. It also explores emotional intelligence in depth, for a personal, human approach that builds customer loyalty.

This course is aimed at professionals and anyone interested in improving their customer service skills, especially in the retail and sales sector. The online format gives you the flexibility to learn at your own pace from anywhere, making it easier to balance study with other commitments.

In short, the course lasts 150 hours, is delivered entirely online and has an affordable price of 90 euros. Its practical and theoretical content prepares you to add real value to customer service management in any organisation.

The main aim of this course is to give participants the skills they need to provide excellent customer service and support the effective sale of products or services. By the end, you will be able to:

• Develop customer service protocols in line with company policy.
• Apply verbal and non-verbal communication techniques to improve how you deal with customers.
• Handle complaints and claims effectively to resolve queries and conflicts.
• Master sales techniques adapted to different customer profiles.
• Understand consumer rights and their impact on customer service.
• Use emotional intelligence as a key tool in your relationships with customers.
• Link service quality to business profitability.

Module 1. Understanding the customer

Learn to identify and understand customers' needs and characteristics in order to improve service quality.

Module 2. Dealing with the public and effective communication

Develop verbal and non-verbal communication skills to interact effectively with the public.

Module 3. Treating customers well

Explore techniques for offering friendly, professional treatment that guarantees customer satisfaction.

Module 4. Knowing your company

Get to know the company's structure, policy and values so that customer service is aligned with its objectives.

Module 5. Looking after your image

Discover the importance of personal and corporate image in building trust and professionalism.

Module 6. Sales techniques

Master sales strategies adapted to different customer profiles and sales situations.

Module 7. Complaints and claims

Learn to manage and resolve complaints, turning negative situations into opportunities for improvement.

Module 8. Consumer rights

Learn about consumer protection regulations and how they apply in customer-facing sales.

Module 9. Emotional intelligence and customer service

Understand how emotional intelligence affects service quality and the customer relationship.

Module 10. Emotional intelligence in the service of customers

Apply emotional intelligence to respond effectively to customers' needs and emotions.

Module 11. The link between business profitability and customer service

Analyse how good customer service contributes to a company's profitability and success.

This course prepares you to work effectively in customer service within the retail and sales sector. It is ideal for anyone looking to add value in direct dealings with consumers, both in physical and digital settings.

• Customer service agent.
• Sales adviser.
• Consumer services representative.
• Complaints and claims handler.
• Sales and customer service assistant.

Sectors and companies

• Retail and wholesale.
• Call centres and online customer service.
• Service and hospitality companies.
• Corporate environments with customer service departments.